Expand internationally - Online Courses - Google Digital Skills for Africa
Expand a business to other countries: module 1/1

Expand internationally

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Expand internationally

7 lessons

access_time 70 min

Ready to dive into the global market? Before launching products or services to an international audience, it's important to validate your new markets, know the difference between translation and localisation and ensure you have the technical infrastructure to manage it all. Once you have a solid set-up, consider advertising across borders so that your marketing messages are seen by the right people, wherever they are.