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Introduction

Topic: Get started with analytics

3 lessons

30 min

Get started with analytics

Web analytics can provide a world of information when it comes to understanding your web users. By clearly outlining your business goals, you can then utilise analytics data to help you refine and improve your website and meet your objectives.

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Skills

my_locationAnalytics

The analysis of data generated by user activity on websites, online tools or mobile apps, for the purpose of discovering ways to improve websites and marketing campaigns.

network_checkData Analysis

The analysis of data generated by a range of digital applications and tools, for the purpose of discovering and presenting trends and insights.